Absolutely love it!
"Absolutely love it!"















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Glossy shine that nourishes and enhances, with a lightweight, non-sticky formula.
HIGHLIGHTS
Sustainable Packaging
Hydrating
Vegan
Cruelty-Free
A surprisingly lightweight, jelly-like texture. Leaves lips feeling plush without the stickiness. Provides buildable coverage for a sheer or bold look. Preserves skin hydration, strengthens the skin barrier, and adds weightless moisture. Vegan and Cruelty-Free.
Available in 6 Shades:
CHOC Factory is a self-care brand born from the refusal to conform to toxic beauty standards. Created by Cori Broadus, it champions self-love, authenticity, and collective healing over comparison, shame, and fear. More than products, CHOC offers a movement, empowering people to embrace their natural beauty and support one another in reclaiming joy.
Use the slant tip applicator and apply evenly over your lips. One swipe will give a sheer hint of color to elevate your already natural beauty. If you’re feeling daring, layer over and over for a bold, brilliant finish.
We leave out:
Parabens, silicone and peg-derivatives
KEY INGREDIENTS:
FULL INGREDIENTS: Hydrogenated Polydecene, Polybutene, Hydrogenated Styrene/Isoprene Copolymer, Bis-Behenyl/Isostearyl/Phytosteryl Dimer Dilinoleyl Dimer Dilinoleate, Caprylic/Capric Triglyceride, Dipentaerythrityl Tetrahydroxystearate/ Tetraisostearate, Ethylhexyl Palmitate, Aroma (Flavor), Ethyl Vanillin, Garcinia Indica Seed Butter, Squalane, Tocopherol, Raspberry Seed Oil/Tocopheryl Succinate Aminopropanediol Esters. May contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491). Iron Oxides (CI 77492), Iron Oxides (CI 77499), Blue 1 Lake (CI 42090), Bismuth Oxychloride (CI 77163), Yellow 5 Lake (Cl 19140), Manganese Violet (CI 77742), Red 6 (Cl 15850), Red 7 (C| 15850), Red 7 Lake (CI15850), Yellow 6 Lake (CI 15985), Red 28 Lake (CI 45410), Red 30 Lake (CI 73360)"


