Thirteen Lune is the destination for the discovery of global beauty brands.
Launched in 2020, we started with a simple conviction: the best beauty in the world has no single origin. Built to amplify founder‑led brands whose stories were often overlooked by the beauty industry, we’ve grown into a global discovery platform curating innovative, high‑performance products from every corner of the world.
From Seoul to Nairobi, Panama City to Los Angeles, we’re drawn to the heritage behind each founder and the distinct, regionally‑rooted ingredients that make their formulations unlike anything else. Every brand we carry has a story worth knowing and a formula worth trying—skincare, makeup, fragrance, haircare, and wellness chosen for efficacy, artistry, and the depth of the story behind them.
We champion inclusive beauty that reflects the real breadth of customers’ skin tones, hair textures, and needs—for every background, every person who believes beauty should be explored, not just consumed.
This is what we have always believed, and what we continue to champion: the beauty of inclusion.
In the Press
Thirteen Lune is the New Beauty Site Putting Black- and Brown-Owned Brands Front and Center
Thirteen Lune Is The One-Stop-Shop Your Favorite Black Beauty Brands
E-Tailer Thirteen Lune Launches to Champion Beauty Brands Founded by People of Colour
The 2021 Beauty Inc Awards: Newcomer of the Year